Approaching the right donors at the right time, in the right way can mean the success or failure of a development team’s year. This makes donor prospecting one of the most important—and challenging—...
Giving Season is the most important time of the year for nonprofit donor prospecting . Those magical three months, from October through December, account for most of a nonprofit’s yearly revenue...
Gen Z is, quite literally, the future of fundraising. Understanding their world view, their online habits, and their relationship with nonprofits, companies, and brands, is essential to keeping them engaged...
Potential non-profit supporters are asked for a share of their time and money every day. How do you rise above the chatter and deliver a request for donations that is compelling, on-target and grounded...
Before you can turn prospects into philanthropic partners for your organization, you need to build comprehensive donor profiles. Check out the essential data points needed at four steps in the donor research...
Nexis for Development Professionals has the content and research tools you need to streamline your fundraising research, so you can connect with the perfect donors, maximize contributions, and avoid reputational...
Fundraising
Stay abreast of what’s happening across the fundraising landscape to keep up with your competition in 2023. With trends in hiring and retention, new technological developments, and younger generations entering the donor pool, there are a lot of ways 2023 nonprofit trends can dictate your donor prospecting strategy.