AAO L-1 Specialized Knowledge Victory: Marketing Specialist

"In the present case, the petitioner's claims are based on both prongs of the statutory definition, asserting that the beneficiary has a special knowledge of the company's products and their application in international markets, as well as advanced knowledge of the company's internal processes and procedures for business planning and implementation of best practices in the marketing area. ... The petitioner clearly demonstrated why the proposed assignment requires a marketing specialist with the specific experience and expertise that the beneficiary possesses due to the lack of current employees experienced in the parent company's internal systems, processes, and methodologies. ... The appeal is sustained." - Matter of X-, WAC 13 046 50322, Sept. 13, 2013.  [Hats off to Aimee Clark Todd!]